One wonders where these people keep their heads.
When B.C. Ferries announced a contest to name its three new foreign-built boats, the high-priced executives in those cushy corporate offices thought they’d struck public-relations gold.
Instead, they tapped into a deep well of public resentment and anger at the overpriced ferry system.
By late in the week, the idea had backfired into a social-media firestorm, as thousands of ferry users took to Facebook and Twitter to suggest bitterly sarcastic names using the #NameAFerry contest hashtag.